IN THIS COMPARISON ▾
Three numbersbefore the details.
If you've been researching HVAC software, you've probably seen ServiceTitan mentioned everywhere. It's the 800-pound gorilla of the field service management world—and for good reason. ServiceTitan is genuinely powerful software that helps large operations manage dispatching, marketing, inventory, and more.
But let's talk about what ServiceTitan actually costs, because the pricing page doesn't tell the full story.
The Real Cost of ServiceTitan in 2026
ServiceTitan's monthly licensing starts at $300-500 per month, but that's just the beginning. Here's the full cost breakdown most contractors discover after they've already signed the contract:
For a contractor doing $500K-$1.5M in annual revenue, that's 1-3% of gross revenue going to software alone—before you factor in the opportunity cost of 4-8 weeks spent on implementation instead of running jobs.
Why Contractors Under 15 Trucks Are Leaving ServiceTitan
The most common complaint we hear from contractors who switch to EstimateKit: "I was paying for features I never used." ServiceTitan's strength is also its weakness—it does everything, which means you're paying for everything, even when your 5-person crew only needs estimates, customer tracking, job scheduling, and invoicing.
Here's what $49/month gets you with EstimateKit vs what $500+/month gets you with ServiceTitan:
The key question is: Do you need fleet GPS, marketing automation, call tracking, and inventory management? If you're running fewer than 15 trucks, the answer is almost always no.
What $3,000+ in Annual Savings Actually Means
That's a new piece of equipment. That's marketing budget for lead generation. That's profit you're currently handing to a software company for features designed for enterprises 10x your size.
EstimateKit gives you everything a small-to-mid HVAC contractor needs to create professional estimates, manage customers, schedule jobs, and run the business—at a price that makes sense for your revenue level. No contracts. No implementation fees. No per-user pricing. Just $49/month, cancel anytime.
ServiceTitan vs EstimateKit.Eight things that decide it.
Where ServiceTitan isgenuinely the right call.
ServiceTitan absolutely makes sense for the right contractor. If you're running 20+ trucks across multiple trades, the dispatch optimization alone justifies the cost. If you have dedicated office staff to manage the platform, the reporting and analytics provide genuine business intelligence.
Companies doing $3M+ in annual revenue with complex operations—multiple locations, large inventory, marketing spend tracking—will find ServiceTitan's comprehensive feature set genuinely valuable. The per-user cost becomes reasonable when spread across a 30-person team.
But if you're a 1-15 person HVAC operation doing $300K-$2M in revenue, you're paying enterprise prices for a small business. That's not smart business—it's just expensive software. EstimateKit was built specifically for contractors your size, at a price that matches your revenue.
ServiceTitan.What's good, what isn't.
Four reasons crews switch.None of them are features you'll never use.
Built for small to mid-size HVAC contractors who don't need enterprise complexity.
Estimates, invoices, customer management, job scheduling, and team collaboration, all in one place.
Create professional quotes in 10-15 minutes instead of 45-60 minutes, with good-better-best options on every one.
$49/month with no contract. Pay for what you need, not enterprise features you don't.
EstimateKit is a complete HVAC business platform: estimates, invoices, customers, jobs and scheduling in one place for $49/month.